Successful Marketing Plan Seminar


How To Develop A Successful Marketing Plan: The OPEN MINDS Seminar On Marketing Strategy

October 27, 2020 from 1:00pm – 4:00pm EDT


A winning marketing plan is one of the basic business necessities that every health and human service organization needs – particularly in today’s changing market. However, creating a marketing plan can be a daunting task amidst the shifting environment. In this essential seminar, we will walk through the steps needed to design a successful marketing plan based on your organization’s strategic goals. The following key components will be discussed:

  • Key steps to building a successful marketing strategy and comprehensive plans
  • Essential components to developing a marketing budget, including revenue forecasting, expense budgets, and return on investment
  • Case studies on successful marketing plan development and implementation

Emily Korns, MBA, RDN, Senior Associate, OPEN MINDS

 

Timothy Snyder, Jr., Executive Vice President, Marketing, OPEN MINDS